Running the Small business
Define small business and explain its importance in the U.S.
economy.
A small
business is one that is independently owned and managed and does
not dominate its market. Small businesses are crucial to the
economy because they create new jobs, are responsible for many
inventions and innovations, and supply goods and services needed
by larger businesses.
Explain which types of enterprise best lend themselves to
small business.
Services
are the easiest businesses for a small business person to start
because they require a relatively low level of resources.
Retailing and wholesaling are more difficult, but still
attractive to many entrepreneurs. New technology and management
techniques are making agriculture profitable for small farmers.
Manufacturing is the most resource intensive and thus the area
of the economy least dominated by small firms.
Identify key reasons for the success and failure of small
businesses.
Four key
factors that contribute to the success of small business are
hardwork and dedication, demand for the products or services
being provided, managerial competence, and luck. Four key
factors that contribute to the failure of a small business are
managerial incompetence or inexperience, neglect, weak control
systems, and lack of capital.
Describe the start&-up decisions of small businesses
and identify sources of financial aid and management advice to
such enterprises.
In deciding
to go into business, the entrepreneur must choose between buying
an existing business and starting from scratch. Small business
people generally draw heavily on their own resources to finance
their firm, but they can get financial aid from venture capital
firms, small&-business investment companies, foreign firms,
and a variety of loans programs sponsored by the Small Business
Administration (SBS). Management advice is available from boards
of directors, management consultants, the SBA, and networking.
Identify the advantages and disadvantages of franchising.
Franchising
has become an extremely popular form of small&-business
ownership because the parent company (the franchiser) supplies
financial, managerial, and marketing assistance to the
franchisee. Franchising enables small businesses to grow
rapidly. The risks to franchisees are also lower than those of
opening a business from scratch. However, the costs of
purchasing a franchise can be quite high, and the franchisee
sacrifices independence and creativity. In addition, franchises
are not a guarantee of success.