The Power of Positive Reinforcement

             People usually feel good when their accomplishments are recognized and conversely become upset when work well done is ignored. Positive reinforcement, when used correctly to reward accomplishments, is a powerful motivator. Everyone needs to receive personal recognition and to feel important.

            Although many studies indicate that recognition is an important employee reward preference, often ranked higher than monetary rewards and job security, many people seem unable or unwilling to reward a job well done. Confirmation behaviors must be used in organizational settings more often. Praise, simple courtesy, active listening, written thank&-you notes, incentives, and awards represent some of the ways we can reinforce another's behavior.

            Preoccupation with self is a major obstacle to providing reinforcement to others. Self&-centered persons are more apt to overlook the accomplishments of other people. Another obstacle is the view that "employees are hire to do a job, and they don't deserve any rewards beyond the paycheck." Some managers say a busy schedule does not allow time to give recognition to others. These and other barriers tend to minimize the use of positive reinforcement.