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Thursday, 5 August 2010
Where's My GPS? Oh, Yeah, I'm Wearing Them
Topic: Optical--Sort Of
Techland.com reports: "The Nakajima Laboratory at the University of Electro-Communications in Japan has developed a prototype pair of GPS-enabled glasses that use LED lights built into the frame to keep you moving in the right direction." Read more: http://techland.com/2010/08/03/wherein-japan-stuffs-a-gps-system-into-a-pair-of-eyeglasses/#ixzz0vjA0e2aM

Posted by ct3/opticalceu at 6:49 AM EDT
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Giving Back for Vision Care
Topic: Eye Care
The company 141 Eyewear offers a unique pitch for its line of eyewear: Buy a pair and it will donate a pair to someone in need. And it creates a nice movie with a great musical overlay.

Posted by ct3/opticalceu at 6:43 AM EDT
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How Important Is Your CL Solution?
Topic: Contact Lenses
Will it become a story in a national newspaper? Then you and your CL solution are not up there (wherever there is) with the likes of Jessica Alba whose purchase of CL solution was considered a major news story by Britian's Daily Mail.

Posted by ct3/opticalceu at 6:03 AM EDT
Updated: Thursday, 5 August 2010 7:16 AM EDT
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New Approval Process for CLs by FDA
Topic: Contact Lenses

The Food and Drug Admiinistration (FDA) is changing the 510(k) approval proceses for medical devices, which includes contact lenses. In the past these products have cleared the FDA without the benefit of clinical trials, which critics say leads to unsafe devices. Producers say that the system works, so leave it alone.Read more...


Posted by ct3/opticalceu at 5:55 AM EDT
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Woman Takes on Insurance Company and Saves Her Sight
Topic: Eye Care
"When Aetna denied her coverage for a surgery [implanted lenses] she and her doctor believed would correct her severe nearsightedness, the Jacksonville woman waged a 16-month fight to get the decision overturned. Along the way, she learned a couple of lessons." That's the story that the Florida Union-Times reported on its website this morning. Read the rest

Posted by ct3/opticalceu at 5:47 AM EDT
Updated: Thursday, 5 August 2010 7:09 AM EDT
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Wednesday, 4 August 2010
Bill Nye The Science Guy Goes Optical
Topic: Eye Care
The blogger GeekDad from Wired.com offers this: "Bill Nye (of “the Science Guy” fame) has teamed up with VSP to teach us about eye health. In these VSP EyeFiles videos, he talks about various eye health myths and other information, all while sitting in a laboratory full of bubbling things, microscopes and other science paraphernalia." Read More http://www.wired.com/geekdad/2010/07/bill-nye-the-eye-health-guy/#ixzz0vdXdJmnt. It's worth watching. You might want to recommend the site to your customers.

Posted by ct3/opticalceu at 7:46 AM EDT
Updated: Wednesday, 4 August 2010 7:52 AM EDT
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Literacy = Quality Eye Care, and Philly's Eagles Promoting It
Topic: Eye Care
The website New Health Dialogue recently noted: "Eye care is one key to promoting literacy. Potts noted that schools may screen children -- but there’s no follow up, no way of making sure they can afford glasses.  For instance, about 60 percent of kids in the Philadelphia area who were identified with vision  problems through screening, were not receiving further eye care. Hard to read or learn math if you can’t see. (The Philadelphia Eagles took this on as a cause, providing eye care and glasses.) Often a suspected “learning disability” or 'behavioral problem' can have untreated medical roots and long-lasting consequences."

Posted by ct3/opticalceu at 7:35 AM EDT
Updated: Wednesday, 4 August 2010 7:38 AM EDT
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Better Compliance, Better Vision
Topic: Contact Lenses
We missed mentioning this report because it was released a month before the blog recently started. Here it is from CIBA Vision: "A report published in the journal Optometry & Vision Science demonstrated that patients who replaced their silicone hydrogel (SH) contact lenses according to the manufacturer recommended replacement frequency (MRRF) experienced better comfort and vision at the end of the day than non-compliant patients.The analysis was part of a larger study sponsored by CIBA Vision, which was developed to investigate contact lens replacement schedule compliance."

Posted by ct3/opticalceu at 6:53 AM EDT
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Tuesday, 3 August 2010
QB Wears Protective Eyewear to Practice
Topic: Safety Eyewear
"Peyton Manning showed up for Tuesday morning's practice wearing a dark visor under his facemask as protection for his irritated eyes," according to a story from the Victoria Advocate.

Posted by ct3/opticalceu at 9:44 PM EDT
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B&L Promotes Kids Vision Care and Contests
Topic: Contact Lenses

Just in time for back-to-school, Bausch + Lomb is teaming up with award-winning actress Marcia Gay Harden to raise awareness of vision care with parents and kids. Studies reportedly show that kids with glasses sometimes choose not to wear them, which negatively affects their performance in school.

The company noted that the Contact Lenses in Pediatrics (CLIP) Study, conducted at Ohio State University College of Optometry, New England College of Optometry, and University of Houston College of Optometry, showed that 68 percent of children and 65 percent of teens reported improved performance in activities after wearing contact lenses.

The company also is running a contest, "Seeing Eye to Eye," which asks parents with kids between the ages of 10 and 19 to submit a story of 200 words or less along with a photo by Aug. 27. The grand prize winners will receive a $5,000 scholarship and the opportunity to attend the American Music Awards on Nov. 21. For details go to www.facebook.com/soflens. In addition the company is offering a back-to-school promotion for its SofLens disposables.


Posted by ct3/opticalceu at 9:42 PM EDT
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Funny Optical Commercial
Topic: Optical

Posted by ct3/opticalceu at 8:55 AM EDT
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'For Eyes Optical' Takes a Different Look
Topic: Optical
For Eyes Optical has produce four television commercials directed at potential customers who forgotten that high prices do not guarantee miracles. Using the reminder: "Unless the glasses can perform miracles, don't pay more than you have to," the ads absurdly exaggerates reality simply because the character slips on a pair of glasses. To watch the campaign, click: http://www.fliqz.com/aspx/permalink.aspx?vid=30389acade2d4b3c834cd3c211aeeea4.

Posted by ct3/opticalceu at 8:21 AM EDT
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Heat Wave Spurs Sunglass Sales
Topic: Sunglasses
That's what happened in the UK, according to Optometry Today. "A boom in sunglasses sales has been recorded as the UK sweltered earlier this year. Market research firm GfK believes that £18.9m worth in sales was made through opticians in the second quarter of 2010, achieving a three-year record as temperatures in the UK soared to a four-year month-on-month high."

Posted by ct3/opticalceu at 7:51 AM EDT
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Monday, 2 August 2010
Actors Make Specs Sexy
Topic: Eyewear
That's the claim of the British newspaper, the Daily Mail: "Spectacles - the bigger and bolder, the better - are having a fashion moment: Madonna and daughter Lourdes, Myleene Klass, Alexa Chung, Kelly Brook and Britney have all been snapped in statement styles recently."

Posted by ct3/opticalceu at 6:11 AM EDT
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Sunday, 1 August 2010
New Site about OpticalCEUs
Topic: Continuing Education
If you have never attended one of OpticalCEUs continuing education conferences, held each spring and fall at one of the Foxwoods hotels conference centers, here's a chance to get to see what you are missing: Elegant Education.

Posted by ct3/opticalceu at 10:40 AM EDT
Updated: Sunday, 1 August 2010 10:53 AM EDT
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Optical Market Still Slumping
Topic: Optical
Last week VisionMonday.com reported: "The total U.S. vision care market’s revenues dipped 3 percent for the 12 months ending June 2010 to $31.7 billion compared to $32.7 billion in the prior year 12-month period, according to the newly-released Q2 Consumer Barometer," a report conducted for members of Vision Council.

Posted by ct3/opticalceu at 8:44 AM EDT
Updated: Sunday, 1 August 2010 8:45 AM EDT
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Saturday, 31 July 2010
Would You Buy a Pair of Glasses from an Optician?
Topic: Optical

That's precisely what the Brits are beginning to ask themselves, according to a new study. A vast majority of Brits (66%) believe that opticians are ripping them off, and 25% believe that their opticians pressured them into buying prescription eyewear.

In case you were thinking that British opticians were ruffians and hooligans, think again. The study notes that the problem has nothing to do with morality and everything to do with language. Apparently opticians use too much jargon (industry speak) and confuse their customers.

The story is receiving extensive play in the British press.  


Posted by ct3/opticalceu at 7:33 AM EDT
Updated: Saturday, 31 July 2010 7:38 AM EDT
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Glaumoca Meds and Post-Op Infections
Topic: Optical
"[Ocular surface disease]is prevalent among medically treated patients with glaucoma," the study authors wrote. "The severity of [ocular surface disease] symptoms is positively correlated to the number of IOP-lowering medications used."That's the report from the OSN Supersite based on an article that appeared recently in Cornea.

Posted by ct3/opticalceu at 7:13 AM EDT
Updated: Saturday, 31 July 2010 7:21 AM EDT
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NASA (Yes, the Space Agency) Takes CLs Higher Tech
Topic: Contact Lenses

Imagine CLs that record your body temp. With the use of nanotechnology, NASA researchers are putting biosensors into CLs. Professor Babak Parviz will present "What If Your Contact Lens Could Show You Images." Parviz will provide an overview of the process it took to build contact lenses.The presentation will be August 3 in the Reid Conference Center at NASA's Langley Research Center in Hampton, VA.


Posted by ct3/opticalceu at 6:35 AM EDT
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Hug a Tree, Save Your Eyesight
Topic: Optical
A new peer-reviewed report from the Environmental Protection Agency (EPA) has predicted that the Montreal Protocol will result in more than  22 million fewer cataract cases for Americans born between 1985 and 2100. By the way, August is Cataract Awareness Month.

Posted by ct3/opticalceu at 6:18 AM EDT
Updated: Saturday, 31 July 2010 7:23 AM EDT
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