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Gamezombies: Press Releases & other Marketing info

Tuesday, 25 November 2003

Cranium Custom

October 30, 2003

Cranium Custom: The New Way to Add a Personal Twist to Outrageous Fun

The smash-hit game Cranium has given outrageous fun to parties and get-togethers for millions of Craniacs. Now, Cranium Custom offers a new way to add a unique personal touch to the next bridal shower, baby shower or party. With Cranium Custom (at www.cranium.com), Craniacs can print custom-made Cranium cards for all kinds of special events. Whether it's getting a new friend to spell "schmooze" backwards at a party, or getting your sister to hum the theme from "The Brady Bunch," Cranium Custom is guaranteed to bring outrageous fun and memorable moments to any special get-together.

Making shared moments and memories even more special is what Cranium Custom is all about. Craniacs can create themed cards to enhance a Halloween or New Year's Eve party, or use the customization feature to add a personal touch to a birthday party or a special game night with friends. All gamers need to do is log on and register at www.cranium.com to start creating custom cards any time they'd like to add a cool personal twist to their next party.

With more than three million copies sold, Cranium is the fastest-selling independent game in history. Cranium is a recipient of the Toy Industry Association's "Game of the Year" Award, recognizing the most innovative, interactive and playful game of the year.



Posted by games/zombiereviews at 9:59 PM PST
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Axis & Allies in 2004!
Axis & Allies in 2004

First Major Revision in Twenty Years of AXIS & ALLIES?!

November 7, 2003 (RENTON, Wash.) ? For the first time in over two decades, players of the classic World War II military strategy game AXIS & ALLIES? will be able to experience a revised edition of their favorite game. Early next year, Wizards of the Coast, a subsidiary of Hasbro, Inc. (NYSE: HAS), will release a new version of Axis & Allies, created under the direction of Larry Harris, the game?s original designer. The revised Axis & Allies, scheduled for release in March 2004, will feature more detailed game pieces, a beautifully charted, full-color world map and updated rules that promise to make play more exciting than ever.

The redesigned edition of Axis & Allies emphasizes the game?s dedication to historical detail, including the revamping of play pieces to reflect real-life military vehicles. Now German tanks are shaped like Panther tanks, while the U.S. and the U.K. tanks resemble Sherman tanks. Changes to the fighter planes include transforming the U.K. fighters into Spitfires, the U.S. fighters into P-38 Lightnings, and the German fighters into Ju-87 Stukas.

While retaining Axis & Allies? historical flavor and complex strategy, updates to the game?s rules -- such as new guidelines for weapons development research -- help streamline and improve game balance. Other specific additions to the game include new sea zone configurations and even new territories. The box size has been reduced by half, making the game much easier to stock, and easier than ever to merchandise.

First produced in the early 1980s by Milton Bradley, an affiliate of Wizards of the Coast, Axis & Allies is a classic game of war, economics, and strategy. Victory goes not only to the team that conquers its opponents on the field of battle, but also to the individual player who seizes the most enemy territory. The game is set in spring 1942, as five world powers struggle for supremacy: Germany and Japan are aligned against England, the Soviet Union, and the USA. Players control the military and economic destiny of one of these countries in the titanic struggle that will decide the fate of the world.

Axis & Allies is part of Wizards of the Coast?s Avalon Hill? line of games, which includes Axis & Allies Europe, Axis & Allies Pacific, Risk, Diplomacy and many others.

Wizards of the Coast, Inc., a subsidiary of Hasbro, Inc. (NYSE:HAS), is a worldwide leader in the trading card game and tabletop roleplaying game categories, and a leading developer and publisher of game-based entertainment products. The company holds an exclusive patent on trading card games (TCGs) and their method of play and produces the premier trading card game, Magic: The Gathering?, among many other trading card games and family card and board games. Wizards is also a leading publisher of roleplaying games, such as Dungeons & Dragons?, and publisher of fantasy series fiction with numerous New York Times best-sellers. For more information, visit the Wizards of the Coast website at wizards.com .

Axis & Allies, Axis & Allies Europe, Axis & Allies Pacific, Risk, Diplomacy and Avalon Hill are trademarks of Hasbro, Inc. Used with permission. Axis & Allies is manufactured and distributed by Wizards of the Coast, Inc. Magic: The Gathering and Dungeons & Dragons are trademarks of Wizards of the Coast. ? 2003 Wizards.

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Posted by games/zombiereviews at 3:51 PM PST
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Cranium Hullabaloo & Conga


November 25, 2003

Cranium?s Hullabaloo and Conga Win The National Parenting Center?s Seal of Approval

What happens when you create games that are outrageous fun for the entire family? You win awards of course! Cranium, Inc. is proud to announce that their Conga and Hullabaloo family boardgames recently earned The National Parenting Center?s Seal of Approval, which is awarded to those games that provide wholesome fun for the entire family. This recent award adds to an already impressive list of fifteen combined awards for the two games, and more than 40 awards earned across the entire Cranium product line.

Read more of what The National Parenting Center had to say about both games!

Conga:

?It's hard to put into words just how much we loved this fabulous family game.?

?Lots of fun and laughs are guaranteed.?

Hullabaloo:

?Borrowing a little from Musical Chairs and a bit from Simon Sez, Cranium demonstrates again that they know how to have a good time.?

?Hullabaloo is great for groups, the larger the crazier, so spread out and get ready to host a heck of a hullabaloo.?

Conga and Hullabaloo are available for a suggested price of $19.95 and $24.95 respectively and can be found at retailers nationwide, or ordered directly from the Cranium online store.

About Cranium, Inc.

Cranium, Inc. has been creating outrageously fun games since the 1998 debut of Cranium, which quickly became the fastest-selling independent board game in history. Today, the Cranium craze is a global phenomenon with Craniacs of all ages finding the fun at home, at work, at school, or on the go. Cranium, Cranium Tin Edition, Cranium Primo Edition, Cranium Booster Box? 1 and Booster Box 2, Cranium Hoopla, Cranium Cadoo, Cranium Cadoo Tin Edition, Cranium Cadoo Booster Box?, Cranium Cariboo, Cranium Hullabaloo, and Cranium Conga are available in the United States. Around the world, international editions of Cranium have been written by and for fun-loving people in Australia, Germany, the United Kingdom, and Canada. Throughout 2003, Cranium, Inc. will debut 10 new international versions that will be sold in Belgium, Denmark, Finland, Holland, Ireland, Italy, Luxembourg, New Zealand, Norway, Spain, Sweden, and Switzerland. Cranium Cadoo is also available in a World English Edition. For additional information about Cranium, Inc., its family of products, and the Cranium Fund, visit the Cranium web site at: www.cranium.com.



Posted by games/zombiereviews at 3:46 PM PST
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