Site hosted by Angelfire.com: Build your free website today!

Principals of Arts Administration Class #4 Notes

Principals of Arts Administration AA 605 class #4 notes


PURPOSES OF ART
self expression
creating community - defining community
communication, ideas social messages
awareness of issues (i.e. speak about politics)
functional
historical record and preservation (paintings)
therapeutic
entertainment
education
for money and profit
controversy / shock value
beauty and aesthetic qualities
quality of life

PROFIT VS. NONT PROFIT ORGANIZATIONS


commonalities: from article
- audiences
- good and bad art created by both
- products emerge
- education
-new technologies
- cultivate special audiences

Commonalities:
1. Legal definitions
2. Attitude to artistic vision and public purposes
but . . . . the lines are bluring. Basic difference - non profits need funding.


NONPROFIT
* Organized for public welfare
provide service to the community
(non commercial, has charitable . Educational
component)

* You can make $$ as nonprofit (you must
make $) But can not give bonuses. Money is invested
back into organization

* Mission Driven
less quantifiable - how do you know w/o numbers?

* Research and development Function
(Theater ex: if it sells here, take it to
Broadway) Take a risk —
Lots of risks fall flat on face

* Must have board of directors (at least
3 people in Minn.) Totally volunteers
Legally responsible for organization

* Philanthrophy (contributed income)
donors have little control over how
organization spend the money they give

* Form 990
- tax exempt (property, sales, income, and $ received)
- great postal rates
- tax write off to donors
- checks and balances every year (Assurances to public)
-where # came from
- how spent (healthy balance 70% programs - 30% mang/ fundraising)
- and mission of organization

* Board as steward for public
CHALLENGES:
articulate clear mission
ID and involve community
add value to for profits
risk taking
focus on education objective
Whine Line You've got money to buy shows and outbid us.
Unfair to comete - - no advertising budget.
Feel used and taken advantage of



FOR PROFIT
* #1 reason TO MAKE MONEY
helps economy too
Broadway shows bring people to the cities

* Investor put $ in and expect some kind of return
they will get more $$ back

* Earned income (investors have some control)
* Takes risks for financial benefit, not artistic benefit

* Must pay taxes

* Usually have larger audiences Usually have larger investments Usually have larger marketing budget

*More efficient on how to get things done
More broadly accepted by public

Whine Line Come on - you're doing same thing
and getting tax breaks and grants - it's not fair



PARTNERSHIPS
Late 1970s non profits expand comm activitites

4 Reasons
1. Double digit inflations drove up MP operating costs
2. Regan Admin cut expenses / funding in key areas
3. Told to be "more self reliant"
4. Big explosion of non profits competing for stable amount of money

Trend Philantrophy in ‘80s
traditional awarded grant based on community and desire to suppor
t
Strategic Philanthrophy way to give money that contributed to coroporate profit (not giving to community)
ex: Dayton Hudson Foundation - lots of general operating money to N.P.'s - - closed. Renamed Target Foundation - part of Marketing Dept. Gives money for "projects" (project imagine). This is money for a show - not to pay salaries - no opperational support,

Some folks fear there are putfalls in a shirt to commercalization, that it takes away from purpose / local community / social fabric.

POTIENTIAL PITFALLS OF CHANGING NP / PROF RELATIONSHIP

- Not free or reduced princes - changes relationships with clients
- creates new class of funders (they have say in how money is used)
- with more reliance on Profit money , staff expects market wages
- altered board members - dimished role because they are needed less
2 QUESTIONS TO ASK
1. What is the impact commercialization has on the capacity of NP to contribute to social capital?
(Relationship of donation vs. Relationship of consumer)
(Bake Sale Vs. Buying cookies)

2. How does commerciliazation affect community in N.P Contribution to social capital


WebSites
Americans for the Arts
Creative Capital