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Many nations, one voice


..a history of the Caribbean telecom movement

The idea of forming an organisation of Caribbean telephone companies was first suggested by Clarence Hordatt, the then General Manager of Corporate Services at Telco (Trinidad and Tobago) in 1984.

Hordatt had broached the idea to his CEO, Neilsen McKay and Administrative Assistant Ramesh Sharma.


"Two days later", he recalls,"we were on a plane".
McKay and Hordatt would take the idea to CEOs throughout the English-speaking Caribbean, and by November that same year a preparatory meeting of Caribbean telephone companies was held in Barbados, out of which came the motto: "Many Nations, One Voice".


A constitution was drafted in Grenada that same month, and by April 1995 the Caribbean Association of National Telecommunications Organisations (Canto) was formed, comprising of eight English-speaking members of Caricom.


As the name of the association suggests, the first constitution of Canto specifically excluded overseas carriers from participation.
In 1984, the Caribbean's telecommunications system was largely comprised of state-owned telephone companies dependent on foreign multinationals for external communications.
"A lot of the companies were separate", Hordatt explained, "and the multi-national companies used to tell us what we should charge for overseas calls."


Nationally owned telcos, as they are called, found themselves at the mercy of companies such as Cable and Wireless.
"Here we were in the Caribbean and we were not speaking to one another", Hordatt observed.
"All of Cable and Wireless met regularly and decided on policies and procedures, so whenever they came they spoke with one voice", he explained.

The impact was significant.

The former Secretary General of Canto, Felipe Noguera, pointed out that revenue splits between Cable and Wireless and the nationally owned companies were typically 75-25 in favour of the overseas companies.
In the case of Belize, its government owned telephone company earned just 13 per cent of the income from overseas calls, with the remaining 87 per cent going to the foreign owned textel.
With the formation of Canto, the information imbalance between national telecommunications companies and the overseas carriers would be addressed as an office was established as a department of Telco in Port-of-Spain.


Canto would only establish an independent Secretariat in 1989 when Canto Trinidad and Tobago Company Limited was registered. Hordatt, and Gillian Marcelle, an economist, were assigned one share each in the new company, which was established with a nominal share capital of $50,000.
The share capital value of the company grew rapidly as Canto began developing its highly successful programme of negotiating volume discounts for its members.


The Caribbean region is one of the largest purchasers of telecommunications equipment in the world. Even at its inaugural meeting in 1985, Winston Butler of Telco (TT) would point out to members that the region was expected to spend in excess of US$1 billion in plant and equipment between the years 1985 and 1990.


"How can Canto maximise the return on this aggregate investment in terms of econometric impacts and economies of scope and scale?", Butler asked.
In 1988, the volume discount programme was launched and would become so successful that by 1990 that it was being estimated by Jamaica that the returns it received from discounts from a single supplier was worth ten times the cost of being a member of Canto.


Indeed, volume discounts negotiated with major suppliers such as Northern Telecom, Mitel, LM Ericsson and AT&T was able to bring in some US$15 million in credits and rebates by 1994 and the commission earned by the Canto Secretariat allowed it to purchase its own building in Port-of-Spain.
So that in 1994, the share capital was increased from $50,000 (TT) to $950,000, and a mortgage was assumed for property on Picton Street, Port-of-Spain where the Secretariat is now based.


The Volume Discount programme allowed Canto to organise a group of small, independent telecommunications companies into a united voice able to swing deals with large multinational producers of telecommunications equipment.
By the early 1990s, Canto's membership had grown to thirty and now included members from the non-English speaking Caribbean and in 1991, embraced thirteen members from the Cable and Wireless group and the organisation's constitution modified to allow two overseas members on the Board of Directors.


With the success of the Volume Discount programme, the international profile of the association increased significantly and Canto was being invited to present papers at international conferences staged by organisations such as the International Telecommunications Union (ITU), International Institute of Communications, Pacific Telecommunications Council and the Organisation of African Unity.


Canto, which was building its research portfolio, was also producing studies that were being cited in Universities in Latin America and the United States and by institutions such as the Inter American Development Bank (IDB) and the Federal Communications Council (FCC) of the United States.


Indeed, Canto claims to have forestalled initiatives by the FCC to unilaterally reduce the contentious International Call Accounting Rates which was an issue broached by the organisation since 1991.
The direction of Canto began changing once Caribbean governments began divesting their ownership of telecommunications in the region. With the long distance previous long service providers now represented on Canto's board, Canto's goals have now been harmonised with multinational interests.

 





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