JUNOON'S AZADI GOES 'PLATINUM' IN RECORD TIME

Junoon, the Sufi-pop group, who created quite a sensation and took the world by storm with their album Azadi, and the song Sayonee in particular, have yet again created another sensation. The mind-blowing sales of their album has helped it reach ‘Platinum’ status in record time in India. Not surprising really, since their song Sayonee can be heard in every street and every corner, and is on the lips of every child and adult. 

Azadi was released in India by Milestone Entertainment on February 26. And after only four weeks from its launch, it sold a whopping 2.4 lakh units, and has now reached the most-coveted ‘Platinum’ certification. This can be attributed to their unusual style of music, which borrows from traditional themes, including classical, folk and qawwali. Sayonee, which is regularly aired on music channels, ranks first on all countdown shows, and is a favourite with both, the classes and the masses.

Junoon, which comprises the trio of Salman Ahmed, Ali Azmat and Brian O’ Conell, is inspired by late Nusrat Fateh Ali Khan, and their album is dedicated to him. The group had performed in Mumbai, in March, at the Zee Cine Awards function, leaving the audiences asking for more. Milestone Entertainment, giving heed to the public demand, has plans to bring Junoon back to India for a full-fledged concert tour in the coming month.

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