Figure X

 

Creative Product Analysis Matrix

   

Novelty…the extent of newness

 

Original

The product is unusual or it is infrequently seen in a universe of products made by people with similar experience and training.

 

Transformational

The product is so revolutionary that it focuses a shift in the way that reality is perceived by it’s users, listeners, or viewers.

 

Germinal

The product is likely to suggests additional, future creative products.

 

 

 

 

Resolution…the degree to which the product fits or meets the needs of the problematic situation

 

Valuable

The product is judged worthy by users,  listeners, or viewers because it fills a financial, physical, social, or psychological need.

 

Logical

The product or solution follows the accepted or understood rules for the discipline.

 

Useful

The practical applications.

 

 

 

 

Elaboration & Synthesis…the degree to which the product combines unlike elements into a refined, developed, coherent whole.

 

Elegant

The solution is expressed in a refined, understandable way.

 

Complex vs. Simple

The product contains many elements at one or more levels vs. a product that is basic.

 

Understandable

The product is presented in a communicative, understandable manner.

 

Well-Crafted

The product has been worked and reworked with care to develop it to its highest possible level for that time.

 

 

 

 

Adapted from: Besemer, S. P.(1980). Review and synthesis of the literature: Analysis of creative products. Buffalo, NY: SUCB Thesis project.