Privacy Invasions

The ability to interact and communicate with others is one of the biggest attractions of the Internet for kids. Talking with people in chat rooms and instant messaging, playing games, entering contests and filling out surveys are all popular online activities. Unfortunately, most parents don't really understand 'interactivity' and how such activities can put their children's privacy at risk or even threaten their safety.

Privacy is the right to be free from outside intrusions and to have control over your own personal information. However, in today's electronic age, personal data is a valuable commodity. Protecting information about yourself, therefore, has become a skill that young people need to learn.

Children's privacy can be invaded online in several ways. For example, it can happen when they:

Privacy and commercial Web sites

The Internet makes it easy to collect and store data from young people. Online marketers encourage kids to answer surveys, enter contests and fill out registration forms that include questions designed to obtain personal information. This information is often used to create extremely effective advertising campaigns that target not only children of certain ages, but also individual children.

In Canada, there are some industry guidelines that are designed to protect children's privacy. For example, the Canadian Marketing Association's (CMA) privacy guidelines include stipulations relating to the collection, transfer or request of personal information from children under the age of 13. These guidelines, however, are strictly voluntary.

The United States is ahead of Canada in protecting children's privacy on the Internet. The Children's Online Privacy Protection Act (COPPA) requires commercial Web sites to provide clear notice of their information-gathering practices, and to obtain parental consent when asking for personal information from children under the age of 13. COPPA is significant for Canadians because most of the Web sites visited by Canadian children and teens are based in the United States. As well, many Canadian Web sites follow COPPA guidelines.

Even with the existence of COPPA, however, there is nothing to stop someone 13 or younger from pretending to be older when registering on a commercial Web site.

Safety concerns

Even reputable children's sites gather information about their visitors. Problems can occur when kids become accustomed to submitting information as a regular part of online play and don't stop to think about sharing personal information in what could be more risky online environments.

When kids sign up for instant messaging software, for example, they are asked if they would like to fill out a personal profile. The fields include their 'real' name and address as well as details about their personal life. Once completed, this profile is available to anyone on the Internet who wants to pull it up and read it.

Children who use chat rooms are also at high risk of revealing personal information. The first question that is usually asked of someone entering a chat room is A/S/L? - meaning age, sex and location. If children reveal personal information to strangers they meet in chat rooms, this can lead to 'cyberstalking,' having pornography sent to them, or even being pressured to arrange a personal face-to-face meeting.

Tips for parents

Parents play an important role in teaching their kids the importance of protecting personal information while online.