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The Pontiac Sunfire HO 2.4 is a showcase of automotive customizing and accessorizing with the performance enthusiast in mind.

The Sunfire HO 2.4, introduced at the Specialty Equipment Market Association show in Las Vegas, features a sporty exterior appearance and a race-oriented interior, with the backseat removed to reduce mass for optimum performance.

“Individuality is more important than ever. Today’s young car buyers get excited about customizing their vehicles in their own particular style, to stand out from the crowd,” said Letty Larkin, Pontiac Sunfire assistant brand manager-product.

“The Sunfire HO 2.4 is an example of targeted customization treatments aimed squarely at young, performance-oriented enthusiasts, which represent a growing segment of the youth market.”

The exterior of the Sunfire HO 2.4 features extensive modifications designed to give it a lowered, aggressive look, starting with the lowered ride height and 18-inch wheels and tires. New front and rear fascias feature a honeycomb front air dam and three-piece functional rear deck spoiler. Functional hood vents and body-color fender flares and door handles lend a sporty look. Five-inch, machined dual exhaust tips integrated into the rear fascia leave Sunfire HO 2.4 with a sporty look even as it’s pulling away.

The interior features an upgraded sound system with XM Satellite Radio, DVD video system with a Cruise Cam remote video camera control, aftermarket Sparco sport seats and enhanced seatbelt/safety harness system.

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