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Urban television broadcasters and ancient Eskimos have much in common: forced oblivion for family members with gray hair.

While the Eskimos expected their elders to become entrees for polar bears, local TV executives simply declare their mature on-air talent persona non grata.

Now you see them, now you don't. Shirley who? Mike who?

National TV executives, however, have the wisdom and insight to value wrinkles and receding hairlines on anchors and reporters.

Maturity and experience instill viewer confidence in national broadcast journalism, but youthful hard bodies and silky hair rule in America's TV boondocks.

It could be worse. Following the example of banal broadcasters, society actually might start automatically exterminating everyone reaching the ripe old age of 30.

There is some justice, however. TV stations engaging in age discrimination have to eat their expensive out-of-date anchor promotions plastered on the sides of transit buses and trains.(17 JUNE 2001)

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