Press Releases

Okay – I was invited by the WB to put up bits of their promotional

stuff, like pictures, press release etc!

On this page will be where I post them!

March 13^th

THE WB GOES BACK TO SCHOOL

THE WB BRINGS STARS AND PRIZES
TO PANAMA CITY, FLORIDA
FOR COLLEGE SPRING BREAK FESTIVITIES
IN MARCH

"THE WB ON TOUR" FEATURES STARS FROM THE NETWORK AND ELEKTRA RECORDING ARTISTS
SOCIALBURN & THE FORMAT
COMING TO 10 COLLEGE CAMPUSES IN APRIL

BURBANK, CA (March 13, 2003) — The WB is bringing its popular stars, new bands and fun prizes to college students across the country with Spring Break events in March and a 10-city college tour in April.

“The college audience remains an important part of The WB’s target,” said Suzanne Kolb, Executive Vice President, Marketing of The WB. “These programs were a big success for us last year and we’re thrilled they will be bigger and better this year.”

In March, Jamie Kennedy (“JKX: The Jamie Kennedy Experiment”) and Aimee Garcia (“Greetings From Tucson”) bring The WB experience to Spring Break 2003 in Panama City, Fla. where more than 400,000 college students are expected. Both stars will appear outside the Hotel Sun Spree, a compound on the beach which features live music, deejays and a variety of activities.

In April, stars of The WB Network and Elektra recording artists are teaming up for a 10-city tour of live concerts and appearances at college campuses across the nation. Featuring live performances by alternative rock bands Socialburn and The Format, the tour is sponsored by T-Mobile and Veet, and produced by Mr. Youth.

"Elektra is excited about the opportunity to take such major priority acts as Socialburn and The Format and marrying them with the young and hip audience that the WB attracts,” said Greg Thompson, General Manager, Elektra Records.  “We see it as a win-win situation for both the WB and our artists, who will be introduced to college audiences by a network that is on the cutting edge of 18-24 year old television."

Elektra Records' Socialburn delivers melodic rock masterpieces that have been all over the airwaves, driven by their first single "Down." The band members are Neil Alday (guitarist/singer/songwriter), Chris Cobb (lead guitar and vocals), Dusty Price (bass and vocals), and Brandon Bittner (drums). Their debut album Where You Are, produced by John Kurzweg (Creed, Puddle Of Mudd) fuses alternative rock with everything from country to metal.

The Format is fronted by Nate Ruess (lead vocals/songwriter) and Sam Means (lead guitar/songwriter) and is set to release its debut album on Elektra in August 2003. The Format’s first single was included on MTV’s "Advanced Warning" CD of bands to watch.

On April 4 in Phoenix, Arizona, The WB will kick-off the 10-city college tour (dates and locations listed below) with network stars (TBA), along with Socialburn and The Format.

“THE WB ON TOUR”
Friday, April 4 Phoenix, Ariz. Arizona State University
Monday, April 7 Houston, Tx. University of Houston
Tuesday, April 8 Dallas, Tx. University of Texas at Arlington
Thursday, April 10 Atlanta, Ga. Georgia State University
Saturday, April 12 Philadelphia, Pa. University of Pennsylvania
Monday, April 14 Boston, Mass. College TBD
Thursday, April 17 Cleveland, Oh Kent State University
Wednesday, April 22 Detroit, MI Wayne State University
Tuesday, April 29 San Diego, Ca San Diego State University
Thursday, May 1 San Francisco, Ca College TBD

Photography is available online at http://www.TheWBpr.com, as well as the latest releases, biographies and other relevant press information for all of
The WB's programs.

February 26^th

THE WB TUESDAY SCORES #2 RANK FOR THE NIGHT IN ALL 18-34 AND 12-34 DEMOS - 2/26/03

"SMALLVILLE," FEATURING CHRISTOPHER REEVE, ACHIEVES TREMENDOUS YEAR-TO-YEAR GAINS IN ALL 18-34, 12-34 AND 18-49 DEMOS, PLUS TOTAL VIEWERS (8.7 MILLION)

"SMALLVILLE" RANKS #2 IN ALL 18-34 AND 12-34 DEMOS, PLUS MEN 18-49 AND IS #3 IN ADULTS 18-49 IN ITS HOUR

"GILMORE GIRLS" SCORES NEAR ACROSS-THE-BOARD GAINS AND IS #2 IN ADULTS 18-34, PERSONS 12-34, WOMEN 18-34 AND WOMEN 12-34

WITH ONE DAY REMAINING IN THE SWEEP, THE WB IS SCORING ITS BEST FEBRUARY EVER IN ADULTS 18-34, MEN 18-34, MEN 18-49 AND EQUALING ITS BEST-EVER IN ADULTS 18-49 AND IS UP ACROSS-THE-BOARD YEAR-TO-YEAR, INCLUDING +35% IN ADULTS 18-34 & +21% IN TOTAL VIEWERS

BURBANK, CA (February 26, 2003) - The WB Network and Warner Bros. Television combined for another sensational Tuesday as SMALLVILLE and GILMORE GIRLS, both produced by Warner Bros. Television, continue to excel.

SMALLVILLE, which featured an appearance by legendary big-screen Superman Christopher Reeve and answered many questions of the Superman mythology, placed #2 in its time period in adults 18-34 (5.3/14), persons 12-34 (5.0/13), women 18-34 (5.2/13), men 18-34 (5.3/15), women 12-34 (5.0/13), men 12-34 (5.1/14) and men 18-49 (4.3/10).

The super drama, which is also from Tollin/Robbins Productions, was also #1 in teens (4.3/12) and female teens (4.2/12) and #3 in adults 18-49 (4.2/10). SMALLVILLE paced ahead of the episode that aired the parallel week a year ago across the 18-34, 12-34 and 18-49 demos, including +66% in adults 18-34, +43% in persons 12-34, +40% in adults 18-49 and +26% in total viewers (8.7 million), its highest total since the first week of the November sweep.

GILMORE GIRLS, trailing only American Idol, finished #2 in adults 18-34 (3.5/10), persons 12-34 (3.7/10), women 18-34 (4.8/12) and women 12-34 (5.4/14). GILMORE GIRLS scored year-to-year gains in all 18-34, 12-34 and 18-49 demos, plus teens, female teens and total viewers. The growth included +40% in adults 18-34, +28% in persons 12-34 and +12% in total viewers (6.2 million), its largest audience since November.

Entering the final day of the sweep, The WB is enjoying AN ALL-TIME RECORD FEBRUARY EVER IN ADULTS 18-34 (2.3/6), MEN 18-34 (1.7/5), MEN 18-49 (1.5/4) and is equaling its best performance in adults 18-49 (2.0/5). The WB is pacing ahead of last February in all key demos. The network is up +35% in adults 18-34 (2.3/6), +21% in persons 12-34 (2.3/7), +27% in women 18-34 (2.8/7), +42% in men 18-34 (1.7/5), which is the largest percentage up-tick on television, +20% in women 12-34 (3.0/8), +31% in men 12-34 (1.7/5), +25% in adults 18-49 (2.0/5), +20% in women 18-49 (2.4/6), +25% in men 18-49 (1.5/4) and +21% in total viewers (2.8/4).