Sainsbury's strong ethical approach has been at the heart of the Sainsbury's business since the first Sainsbury's store was opened way back in 1869. More than 140 years later, Sainsbury's values still provide the framework for how business gets done at Sainsbury's.

However, although shoppers are increasingly price-conscious - especially during challenging economic times - ethical and environmental issues remain important for customers. Fortunately, Sainsbury's believe that by considering the wider social, environmental and economic impacts of the Sainsbury's business, it's possible to meet shoppers' expectations - and even exceed them - by acting responsibly on their behalf.

Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

At the brand new Sainsbury's Online Store you'll find everything that you'd find in your local Sainsbury's plus much else besides, including the Sainsbury's Appliance store, deals on gas and electricity services and home insulation offers.

Also, you can now enjoy shopping with Sainsbury's online store for other products, in the following categories: Food & drink, Home & garden, Technology, Appliances, Toys & games, Sport & leisure.

Providing thousands of products, at very competitive prices, when you shop online with Sainsbury's you can be confident that not only are you getting quality products, but that you're also supporting a company committed to environmental friendliness and ethical trading.

Curver Deco Arabesque Storage Box
The Curver Deco Arabesque Storage Box has a 20L capacity and is pretty, durable and functional. The sleek black design will complement most design schemes - no need to kick this crate under the bed in the spare room! It comes with a matching lid to keep things tidy and is made of strong, durable yet incredibly lightweight polypropylene for maximum storage convenience.

Salter Mechanical Jug Kitchen Scale
The sleek Salter Mechanical Jug Scale combines a robust construction with a handsome modern design. The mechanism can take on any weighing job up to 2.2kg (5lb), and has an easy to read dial marked with 25-gram graduations for accurate measurement. It includes a dishwasher-safe measuring jug. The classic Salter Mechanical Jug Scale carries a 15-year guarantee.

Mitre Drift Trainer Size 5 Rugby Ball
Whether you're having some fun in the back garden or training to wear the Lions jersey, you'll be doing it in style with this high grip white PVC rugby ball by Mitre. At size 5 it is full match size. It inflates using a traditional sports pin. Please note that colours may vary from the product illustrated.

Tu Pillowcase Non-iron Pair Red
These convenient non-iron pillowcases in red are attractive and simple. Great value for money, the polycotton blend has a 180 thread-count for comfort and longevity. The pillowcases measure 70cm x 50cm. Machine wash at 40°C.

Sainsbury's Epson T071 4-Ink Cartridge Multipack
The Sainsbury's Epson T071 4-Ink Cartridge Multipack contains 1 black, 1 magenta, 1 cyan and 1 yellow ink cartridge, compatible with any Epson printer that takes an Epson T071 ink cartridge. They are suitable for use with photo paper. All Sainsbury's own brand ink cartridges have pre addressed freepost recycle bags included in their packaging. Put your used cartridge into the bag and either pop it in the post (absolutely free) or drop them off in store for recycling. Not only will you be doing your bit for

Nigella Living Kitchen Appetiser Bowl Set Cream
This party bowl set would make a great addition to any dinner party, with five egg shaped mini bowls nestling on a round plate. The matt cream glaze gives a neutral and simple finish, with just a touch of sheen inside the bowls. They're simple and appealing - much like Nigella Lawson's indulgent recipes. Weighty and smooth, this party bowl set has a high quality look and feel. It's also suitable for the dishwasher, microwave and freezer. Packaged in an attractive pale yellow and duck egg blue box, this set

Mastrad Kitchen Torch
Create perfect crème brûlées, caramelise tart tatins and easily skin tomatoes and peppers with this useful kitchen blow torch from Mastrad with adjustable flame. Stylish in a black and silver, it comes gift boxed and would make a great present for any home cook.

HP LaserJet P1505 Printer
Print quality pictures with the HP LaserJet P1505 Printer. Able to print up to 23 pages per minute using in monochrome laser printing technology, it has a maximum printer resolution of 600 x 600 dpi and connects to your computer via USB. The printer is flexible and easy to use. For use with either PC or Mac systems, it's compatible with operating systems Microsoft Windows 2000, XP Home, XP Professional, XP Professional x64 and Server 2003 (32/64 bit), Mac OS X v10.2.8; v10.3, v10.4 or higher and is certif

Philips iPod Dock and Micro Hi-Fi DC146
A brilliant little hi-fi system, perfect for playing music from your iPod, CDs or the radio. A clever retractable iPod dock slides away when not in use. The iPod dock will both play music and recharge your iPod while connected. Control the whole system with an easy remote control. The CD player will play CDs, CD-Rs and CD-RWs. The radio remembers up to 20 presets so you can quickly get to the station you want. The player has a dynamic bass boost to fill a small to medium sized room with great deep notes.

Goodmans iPod Dock and Clock Radio GCR1875IP
Wake up to your favourite morning radio or song with this stylish clock radio with iPod dock. Featuring an AM/FM radio with clear LED display, this handy bedside accessory perfectly combines form and function, charging your iPod overnight and making sure you wake up on time.

Tu Plain Dye Single Sheet and Pillowcase Set Pink
Expand your linen supply with these versatile and durable polycotton pillowcase and sheet sets. The simple, solid colours on offer mean they can be matched to most any existing bedsets so you can add to whatever duvets and pillows are already on your beds. Fully machine washable and tumble dryer safe, each set contains a 90 x 190cm fitted sheet and two matching 75 x 50cm pillowcases. Machine wash at 40 degrees C.

Mitre Drift Trainer Size 5 Rugby Ball
Whether you're having some fun in the back garden or training to wear the Lions jersey, you'll be doing it in style with this high grip white PVC rugby ball by Mitre. At size 5 it is full match size. It inflates using a traditional sports pin. Please note that colours may vary from the product illustrated.

Duracell Ultra AAA Batteries 8 Pack
The batteries have been designed to be the longest-lasting Duracell battery in any application. They've also got a built-in power tester.

Tu Patchwork Duvet Set Duck Egg
Cornflower blue patchwork details on a white background create a country cottage look. The polycotton mix ensures both comfort and a long life, as well as the ability to machine wash and tumble dry. The single set consists of a single duvet cover and matching pillowcase, the double and king sets contain a duvet cover and two pillow cases; all feature buttons to seal the duvet cover. Single duvet covers measure 135cm x 200cm, double duvet covers measure 200cm x 200cm, and king size duvet covers measure 23

Sainsbury's Epson T044 4-Ink Cartridge Multipack
The Sainsbury's Epson T044 4-Ink Cartridge Multipack contains 1 black, 1 magenta, 1 cyan and 1 yellow ink cartridge, compatible with any Epson printer that takes an Epson T044 ink cartridge. They are suitable for use with photo paper. All Sainsbury's own brand ink cartridges have pre addressed freepost recycle bags included in their packaging. Put your used cartridge into the bag and either pop it in the post (absolutely free) or drop them off in store for recycling. Not only will you be doing your bit for

Wireless Cable/DSL Router
With a Wireless G Router as the central connection point for your network, your computers can share files, printers, hard drives and - via a DSL modem - broadband access to the internet. With installed security, the router protects your connected computers from unwanted intruders. You can add up to 32 computers to your network with additional desktop and notebook adapters.

Panasonic SDR-H80 SD and HDD Camcorder Silver
An ultra-compact, camcorder that crams a massive zoom lens and a huge hard drive for long record times into a highly portable body. It records standard definition television with DVD quality, and can shoot in 4:3 or widescreen 16:9 mode. Also has stylish silver and black design. The hybrid storage design lets you record on either an SD or SDHC card (where 32GB will let you record up to 26 hours), or on the built-in 80GB hard drive - which will record up to 54 hours of footage. That's an amazing 14 hours on

Sainsbury's Stainless Steel Traditional Rapid Boil Cordless Kettle
This smart kettle from Sainsbury's has a rapid boil element, so you don't have ages to wait for that much needed cuppa. It has a brushed stainless steel finish that will look stylish on your work top even when not in use. Cordless for convenience, the 3000W traditional kettle has a hidden element and a removable, washable filter to cut down on limescale. With cool touch handle and lid, boil dry safety cut out and non slip feet, the Sainsbury's Stainless Steel Traditional Rapid Boil Kettle is a safe applian

Zebco Fishing Chair
A rugged carp chair from Zebco with separate height-adjustable aluminium feet. It has a durable 100% polyester cover and seat surface measurement of 42 x 38 cm and back rest of 42 x 54 cm.

Autoglym Bodywork Shampoo and Conditioner
This specially designed car shampoo will not strip polish off your car like most other cleaners. It's purpose built to remove the thin film of dirt that traffic can leave on your bodywork, but not remove the protective polish barrier underneath. It will keep your car looking good, and protected for much longer, allowing you to go longer between each polish. This shampoo will also leave a glossy, water-repellent barrier, also protecting your car and the polish coating from getting damaged by the occasional

In the Night Garden Upsy Daisy Tricycle
This In the Night Garden Upsy Daisy Trike comes equipped with a delightful Upsy Daisy figure mounted on the handlebars. The colourful In the Night Garden graphics will appeal to kids who love the children's TV show. The tricycle's chunky blow-moulded wheels provide extra stability, and the robust tubular steel frame will withstand many long hours of play. There's a rear bucket for storage, so kids can take toys with them on rides, and the removable parent handle lets you keep more than just an eye on your c

York X201 Cross Trainer
Achieve a low impact workout with this cross trainer from York in a stylish silver, black and blue design. With 18 fitness test programmes you're sure to achieve great fat busting results and the three heart-rate controlled programmes allow you to exercise to your body's needs. Measuring 130 x 65 x 154cm, this cross trainer has fully adjustable non-slip footplates to change the length of your stride so you can match it to your own natural stride pattern. The maximum user weight able to use this equipment i

Philips 8W SES Energy Saving Candle
This small, 12W energy saving lightbulb outputs the equivalent of a 60W incandescent bulb, but saves you energy. The soft light from the perfectly formed, candle shaped bulb will add beautiful atmosphere to any situation. It is a Small Edison Screw (SES) type. It saves you up to 80% on your energy costs, and will last for up to 8 years. This bulb cannot be used with a dimmer switch.

Premier Housewares Recycle Bags
Three bags to help you organise your recycling - one in yellow for plastic, one in green for glass and one in blue for paper. They're washable and join together conveniently with simple stud fastenings.

Tu Pendant Lampshade Amber
This intricately designed lampshade consists of different sizes circlets interacting with amber-coloured cut glass pieces, which serve to give the light it casts a warmth and texture. The lampshade is constructed from sturdy steel and will fit normal lampshade fittings. Essential for sprucing up plain hanging bulbs. Recommended for usage with bulbs no greater than 60W.

Draper 82mm Planer 480W
This electric planer will make quick work of any lumps of wood in the way of a flat, smooth finish. Designed with reversible HSS blades, this planer will cut to 0.6mm, and is fully adjustable to give you extreme control. A soft grip handle will keep your hands comfortable for longer, while a dust extraction nozzle will keep shavings from building up around the area of work. The width of the cutting surface is also adjustable. A must-have for the serious carpenter. Comes with a 1 year guarantee.

Prolux Medium Sail Shower Screen
The Prolux Medium Sail Shower Screen is all you need to turn your bath into a shower cubicle. The screen is manufactured from high quality glass with polished silver effect aluminium fittings. Ideal for any bathroom, the sail shaped screen can be fitted easily to the bathroom wall beside the shower to keep water in the bath where it belongs. The pack includes all fittings and instructions, and the integrated towel rail is a handy additional feature. Elegant and functional, the screen will complement any ba

Morphy 2000W Turbotip Steam Iron
This Turbotip Steam Iron not only has a continuous steam function to remove even the most stubborn creases but its durable ceramic soleplate also glides and flattens, with a sharp angle tip to get into the tightest of corners, collars and cuffs. A large water tank reduces re-fill journeys while its see-through canister lets you know at a glance when its nearing empty. A handy water jug with tapered nozzle is included in the pack to reduce the potential for spills. Anti-leak protection will prevent spots a

Sainsbury's Basics Hand Blender
This hand blender has a 200W motor for mixing and blending and the mixing stem twists off for cleaning. Perfect for a wide range of kitchen blending and mixing applications, it's quick, and easy to use.

Philips 20W ES Energy Saver Light Bulb
This brilliant 20W energy saving lightbulb outputs the equivalent of a 100W incandescent bulb, but saves you energy. While looking like a normal light bulb, the soft light will add beautiful atmosphere to any situation. It is an Edison Screw (ES) type fitting. It saves you up to 80% on your energy costs, and will last for up to 6 years. This bulb cannot be used with a dimmer switch.