If you're shopping for groceries at Sainsburys, then it's good to know that Sainsburys have a long and established history of supporting British farmers.

However, Sainsburys believe this is about more than simply stocking British farmers' products. It's also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsburys for the long-term.

Where possible, Sainsburys aim to source British and Sainsburys offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsburys aim to stock the best of British in season and, in some cases, to secure supplies, Sainsburys purchase an especially large portion of the British crop.

Sainsburys commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsburys sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

Even though Sainsburys customers are often looking to economise with their shopping, concerns regarding the environment, and ethical-trading practices, also remain important to them.

However, while continuing to ensure that Sainsburys products are affordable, and of high quality, Sainsburys has always taken a leading stance on the issues which are important to customers, and is the recipient of many an award for its ethical and environmental credentials.

Much more than just an online version of your local Sainsburys, the Sainsburys Online Store is a one-stop shop for just about anything you can think of, including all the latest electrical appliances, and even Sainsburys insurance and credit cards.

Here are just some of the great products and services you'll find at the new Sainsburys UK website:

Food & drink: * Buy Groceries * Recipes & tips * Food ideas * Drinks guides
Home & garden: * Cookware * Tableware * Home electrical * Furniture * Storage & shelving * Home accessories * Home furnishings * Bedding * Lighting * Curtains & blinds * Bathroom accessories * Bathroom fixtures & fittings * Laundry * DIY * Car care * Garden Products
Technology: * Sound & vision * Computing & gaming * Cameras & camcorders * Phones & accessories * Sat nav & In-car entertainment
Appliances: A massive range of high-quality kitchen appliances from brands including Bosch, AEG, Zanussi, Electrolux, Hotpoint, Smeg, NEFF and Indesit.
Toys & games: * Action figures & playsets * Toy vehicles * Construction * Dolls & playsets * Animal playsets * Soft toys * Baby & pre-school toys * Creative & learning * Pretend play * Bikes, scooters & ride ons * Outdoor toys * Games & puzzles * Electronic toys * Musical toys

... and much more besides, including a great selection of health-inducing sports and fitness equipment in Sainsburys online Sport & Leisure section.

Remington Shine Therapy Ceramic Conditioning Digital Straightener
The Remington Shine Therapy Ceramic Conditioning Digital Straightener creates beautifully straight locks at a temperature setting best suited to your hair type, while conditioning your hair for maximum shine. This straightener features "next generation" ceramic plates infused with a blend of shine enhancing conditioners and avocado oil, rich in vitamins A, E and D. The conditioners evenly emerge through the coating during styling to provide a super smooth glide. Shine Therapy leaves your hair healthier look

Tu Porcelain Dinnerware 16 Piece Set
Simple white porcelain dishes go with any kitchen and compliments any table. Sturdy and elegant, these dishes will last through every season. The set features: dinner plates x 4, side plates x 4, cereal bowls x 4 and mugs x 4. These pieces are both dishwasher and microwave safe.

Sainsbury's Underbed Box
This polypropylene box is the perfect size to store everything from clothing to important documents. The clip top lid ensures secure closure and the flat top allows for stacking. The clear plastic lets you view your stored items without having to open box, which is a bonus if you have lots in storage. Fits comfortably under most beds.

In the Night Garden Rug 67x67cm
This soft, fun rug will add a splash of colour to any child's bedroom or play area. Featuring an image from the popular children's TV series In the Night Garden, the rug has a non-slip backing to prevent accidents. Suitable for everyday use, this rug is machine washable, useful for cleaning up the inevitable spills and spoils.

Shearer Coconut Spa Candle
Shearer has been in business since 1897 perfecting long burning, attractive candles. Infused with a buttery coconut scent this candle comes in a solid glass pot with a silver coloured, screw lid making it easy to store and transport should you want to sent as a gift. From inside their glass houses these candles create a warming glow, the perfect companion to a relaxing bath or evening in. Warning: Never leave a burning candle unattended.

EI Carbon Monoxide Alarm
The EI Carbon Monoxide Alarm is a potential life saver. Keep your family protected from CO, the silent killer, with this ingenious, reliable and unobtrusive little device. The alarm is based on proven electrochemical technology with a cell type sensor that checks CO concentration every 50 seconds. It is equipped with automatic self diagnostics functions to ensure that it is always working properly - the alarm will beep and the amber fault light flash every minute if a fault is found. The device is powered

Different by Design Egyptian Cotton Fitted Sheet Grey
This luxurious 100% Egyptian cotton fitted sheet with a 220 thread count will feel soft against your skin. Because of the durability of the Egyptian cotton, the sheet will last much longer than the average cotton bedding and will wear beautifully with age. The dimensions for the single fitted sheet are 135cm x 190cm, the double measures 135cm x 190cm, the kingsize measures 150cm x 200cm, and the super-kingsize measures 180cm x 200cm. Machine wash at 40°C.

De'Longhi EC270 Pump-Driven Espresso Maker Black
Make coffee like a professional barista in the comfort of your own home. The De'Longhi Pump-Driven Espresso Maker EC270 is an essential appliance for any coffee-lover's kitchen. The pump system, the traditional way to make espresso, uses 15 bars of pressure to dispense delicious hot coffee drinks quickly and easily from grounds or pods. The transparent water reservoir holds a full litre of water, and the self-priming system means the machine is always ready to use. The machine incorporates a cup warmer, cr

Rowlinson Tenbury Arbour
Create a beautiful, relaxing sanctuary in your garden with this handsome Rowlinson Tenbury Arbour. An arbour is the perfect setting for picnics, gatherings or simply somewhere quiet for a read or enjoying the fresh air. The attractive design has an open slatted roof which is ideal for capturing the light and the solid back offers support. Made from sustainably sourced timber, this attractive arbour has open trellis sides to accommodate climbing plants and is pressure treated for longevity and hardiness. The natura

Gaiam Firm Core Stability Ball with Pump and DVD
This Gaiam Firm Core Stability Ball will have you puffing your way to a sculpted body in no time. An enclosed DVD includes workouts to target all areas of the body, with the amazing core workout that only a stability ball can offer. The workouts will get you leaner and stronger than ever before from sit ups and push ups to squats and free weights, there isn't a workout that can't be improved with a stability ball. The 65cm ball can be inflated with the included pump, and the DVD has all the information you

Creda Spa 300C 10.5kW Electric Shower
For instantaneous, economical hot water you can't beat an electric shower. These are showers with a built-in thermostat, which ensures the temperature is kept constant. The Creda Spa 300C 10.5kW Electric Shower has easy to use rotary controls for on/off, temperature and flow selection, plus set and forget button and a phased shutdown system that flushes out hot water to make the unit safe for the next user. It also has an LED indicator for power on and an energy saving option. The showerhead with 6 spray pa

Epson T044 4 Ink Cartridge Multipack
The Epson T044 4 Ink Cartridge Multipack contains 1 black, 1 cyan, 1 magenta and 1 yellow ink cartridge, compatible with any Epson printer that takes an Epson T044 ink cartridge. They are suitable for use with photo paper. Epson will collect your used ink cartridges for recycling. Just visit the Epson website for details.

Tu Black Aluminium 16cm Saucepan with Lid
The Sainsbury's own brand leads the pack with this aluminium saucepan with glass lid. Suitable for boiling veg, cooking pasta or heating soup for one or two, the pan heats evenly and is suitable for gas or traditional electric hobs. The clear glass lid allows you to check on cooking progress at a glance and traps the heat perfectly for shorter cooking times. Constructed from lightweight, durable aluminium with a classic, non-stick black finish and heat-proof handles, this piece of elegant and long

Ewbank Evolution 2 Manual Sweeper
The Ewbank Evolution 2 Manual Sweeper is portable, light and easy to use. It can be used to clean carpets, tiles and laminate floors and the 3 part handle makes it convenient for cleaning under furniture. The Evolution 2 is manually operated, making it silent, economical and environmentally friendly - and there are no leads to get in your way. It has a pick up to rival any traditional vacuum cleaner and has an extra wide sweeping path to cover more ground, more quickly. The dustpan lever on top of the swee

Tefal Quick Cup
The Tefal Quick Cup is a fantastic water heater that provides just as much hot water as you need at a time - in just three seconds! The water heater, with integrated water filter, gives you instant hot or cold filtered water, controlled via the stainless steel panel, saving up to 65% energy. The flowstop system allows for manual or automatic flow from the 1.5l removable water tank. The cartridge replacement indicator lets you know when it's time to replace the Claris cartridge to ensure the high, delicious

LEGO Road Construction Set
Let your kids get building the mechanicals of building with the LEGO Road Construction Set! This pack contains all the bricks and pieces you'll need to build a tip truck, a front loader, a road paver or anything you can imagine. The set contains 300 pieces. LEGO's watchwords are "Education through play": from LEGO's simplest DUPLO products through to the most complex and sophisticated adult targeted robot models, the act of building and creating stimulates the imagination and develops a sense of accomplish

South African Figure Abstract Wall Art
Add a dash of colour to your home with this exotic, abstract South African artwork. The textured work will enhance any design scheme, and the sun worshipping desert figures will bring warmth and colour to your living room. The artwork measures 70 x 70cm and is mounted on a durable wooden frame.

Tu Travel Digital Alarm Clock
This compact grey clock is ideal for travel. Its front cover flips down to become a stand when in use then neatly covers the control panel when in transit - condensing it in size and protecting it in one simple step. Digital time, date and alarm settings with a snooze option are included. Frequent travellers will enjoy the two time settings that you can flick between using a simple slide bar that locks in place when not in use. A backlight operated with an easy-find button on the top of the clock makes it

Different by Design Egyptian Cotton Pillow
A medium support pillow with a luxurious Egyptian cotton cover. Suitable for everyday use, this pillow is machine washable.

Vax Rapide XL Carpet Washer
The Vax Rapide XL Carpet Washer makes cleaning large expanses of carpet easy. Not only has it got a contra-rotating brushbar to help lift dirt and stains but it also features pumped water delivery to work deep into the carpet pile. In addition it's got an upholstery tool, there's a built-in filter and it's supplied with a bottle of cleaning solution. Cleaning solution included. This product comes with a 1 year guarantee.

Belkin Tune cast II FM Transmitter
Listen to music on your iPod, iPhone, PDA, MP3, CD, cassette player, PC, or laptop in the car with the Belkin TuneCast II FM Transmitter. Plug it into the headphone jack of the media player or connect it to your PC or laptop, tune your car stereo or receiver to any clear FM frequency and enjoy your music with more sound and fewer wires. The TuneCast II also has 4 programmable memory slots, so you can save the frequency of the clearest station wherever you go. The auto on/off function powers on when an audi

Liverpool Cushion
If you're a football fan why not go that extra mile and accessorise with your favourite teams colours? This fun, colourful cushion mimics a football with all the colours and insignias found on the official kit. Packaged in a mesh drawstring bag with one side emblazoned with Liverpool FC branding. Inside you'll find a squidgy ball cushion which is fun to toss around, use as a throw pillow in a fan's bedroom or to simply cuddle up to on a long car ride home. Spot clean only. Not suitable for children unde

Belkin 17" Messenger Bag Chocolate/Tourmaline
As well as protecting your 17" laptop on the move, this Messenger Bag from Belkin has the space to store your commonly used items, whilst having a separate compartment for your laptop to save it from scratches and damage. Foam padding saves your technology from a nasty fall, whilst the bag also has space for MP3 players, mobile phones, business cards, stationary and anything else you might need with you on your journey.

Mastrad Black Cheese Mill
Grate cheese or chocolate with ease in this turning cheese mill from Mastrad. It has 3 different sized graters conveniently stored in the lid; simply attach your chosen grater to the bottom, pop your cheese into the holder, put the lid on the main black part of the body and you're ready. Take off the bottom safety lid and start to grind the cheese by turning the grater into itself. Suitable for use with either hand and in a stylish black and silver colour, you'll get perfect grated cheese every time. Simp

Tomy Cinderella Aquadraw
Little people often make a big mess! Which is why Tomy has created this infant-friendly drawing game that allows kids to be as creative as they like without the risk of stray ink, spills or spotting. Simply fill the aqua pen with water and draw directly onto the special mat provided to see pink creations come alive as you draw! As the water slowly dries the pictures will fade away leaving a blank canvas for the next masterpiece! A star roller allows little hands to draw a spray of stars with one easy motio

Sony PRS-505 6 Inch eBook Reader Aluminium
This eBook reader from Sony is a highly stylish, high quality way to carry hundreds if not thousands of electronic books with you. The best part of this eBook reader, apart from the range of features Sony has packed in, is the cutting edge, easy to read E Ink® screen. The 6 inch E Ink® screen uses completely different technology to a normal mobile phone or computer screen. These other devices have a screen that is constantly 'on', and always draining battery, where the E Ink® screen only uses battery when

Sainsbury's 3 Piece Powertool Set
This 3 piece toolkit from Sainsbury's has a cordless drill, a smaller cordless screwdriver, and a handy, mains-powered sander. The drill has a quick, convenient hand tightening mechanism, so no need for an easy-to-lose chuck. Simply plug-in to recharge when not in use, and then use cordlessly for extreme flexibility. The drill also functions as a screwdriver, and flicks simply from clockwise to anti-clockwise rotation. A safety-lock stops the drill/screwdriver from switching on when not desired. The smal

Russell Hobbs 20L Steel Digital Microwave and Grill
This large stainless steel microwave has lots of great features. This model offers 800W of power for super fast cooking and reheating and includes a versatile 1000W grill to ensure your microwave food is always perfectly browned and crisp . A full digital timer doubles as a useful 24 hour clock, and the microwave has 5 different power levels. The oven has 9 auto-cook programmes, and 2 combination settings, letting you microwave and grill at the same time, allowing you great flexibility. A weight-defrost fe

Western Digital 2TB My Book Studio Edition II External Hard Drive
Designed for use by professional Mac users, the Western Digital My Book Studio Edition II hard disk drive provides extensive storage with speed and compatibility in mind. With rapid file transfer rates including 480mb/s through USB2, 400mb/s through FireWire 400 and 3gb/s using eSATA, and automatic back-up onto a drive that can store up to 150 hours of digital video (DV), 240 hours of HD video and 880 hours of DVD quality video, it is safe to trust the My Book Studio Edition II with your work.

Breville VHB027 Hand Blender Set
The Breville VHB027 Hand Blender Set is a handy, sophisticated, multi-purpose handheld blender for pureeing, chopping, mixing, whisking and other kitchen applications. The attractive, brushed stainless steel exterior makes this an appliance you'd be proud to display in your kitchen, while the two-speed motor allows you to whiz up ingredients at your chosen rate. The blender comes with mini-chopper and balloon whisk attachments and a 500ml plastic beaker. The Breville VHB027 Hand Blender Set carries a 1-y