Recognising that customers are increasingly price-conscious, Sainsbury's focus on making healthy food affordable, while inspiring customers to cook, and at Sainsbury's Online Store you can take advantage of the same great range of products, including fresh fruit and vegetables, as you can in your local store.

However, although Sainsbury's work hard to make its products as healthy as possible, without sacrificing quality or taste, Sainsbury's are also committed to providing customers with easy-to-understand labelling, and helping customers make informed choices about the food and drink they purchase.

As regular Sainsbury's shoppers will know, the traffic light labels on many Sainsbury's food products provide a quick and handy reference for determining the health-value of a product, but Sainsbury's also take great pride in providing environmentally friendly products too. For instance, in June 2008, Sainsbury's became the first major supermarket to source its fresh and smoked salmon entirely from Scottish salmon farms approved by Freedom Food, and meeting the RSPCA's strict welfare standards for salmon.

Additionally, in 2007, Sainsbury's were the first UK supermarket to convert its banana production entirely to Fairtrade. Today more than half of the Fairtrade bananas sold in the UK are sold by Sainsbury's.

In fact, Sainsbury's aim to be environmentally responsible not just with regards to the food it sells, but in all aspects of the way the Sainsbury's business is operated, and encourages customers to be environmentally responsible too.

If you're shopping for groceries at Sainsbury's, then it's good to know that Sainsbury's have a long and established history of supporting British farmers.

However, Sainsbury's believe this is about more than simply stocking British farmers' products. It's also about working closely with UK farmers to raise their capability and skill levels, and thus empowering them to continue supplying Sainsbury's for the long-term.

Where possible, Sainsbury's aim to source British and Sainsbury's offer a variety of products that are 100% British all year long. For other types of seasonal produce, Sainsbury's aim to stock the best of British in season and, in some cases, to secure supplies, Sainsbury's purchase an especially large portion of the British crop.

Sainsbury's commitment to providing great-tasting, affordable British produce means being able to provide customers healthy products when they are at their very best. In fact, during the 2008-2009 British season Sainsbury's sold more British apples and pears than any other supermarket we purchased 45% of all tomatoes grown in the UK and purchased over 23% of the British strawberry crop.

Tu Taffeta Hearts Bedset
This girly bubblegum and hot pink taffeta bedset is perfect for any little princess who loves her shades of blush. Despite their fit-for-a-princess appearance, the single duvet cover and matching pillowcase are machine washable and can be put in the tumble dryer. Duvet cover uses buttons to seal. Machine wash at 40 degrees C.

Marco Pierre White Blender
The 1000W Marco Pierre White Blender is a powerful companion in the kitchen. With variable speed settings, it can liquefy food easily and includes handy pulse and ice-crushing functions. The 1.5l jug is made from durable glass and the cord packs away underneath after use. The blender comes in a stylish matt black and chrome finish.

Tu Large Stainless Steel Mixing Bowl
Create fantastic cakes and brilliant food in this large mixing bowl from the Sainsbury's Tu range. Made from stainless steel, with a mirror finish inside and satin-finish exterior, you'll be able to whip up a treat in this large 24cm wide and 14.2cm deep bowl. Dishwasher and freezer safe, it also has a tapered grip at the top so you can firmly hold onto it as you mix.

Tenn Ladies 8 Panel Cycle Shorts Black
Ladies' cycling shorts designed to draw moisture away from the body, keep you warm, and support your muscles. These black shorts have a range of professional features designed for the active cyclist. Featuring an anatomical design, as well as a flattering, stylish design, these are great shorts for your cycling, no matter what level. A professional, 8 panel flat-stitched seam means these shorts reduce chafing, while an anti-bacterial insert helps keep you healthy. And leg grippers stop the shorts from gathering up as you pedal. All finished off with a low sheen fabric.

D and T Brushed Brass Single Gang Light Switch
Bring a subtle, stylish touch to your home's light fittings with this brushed brass wall switch, which is manufactured to the highest quality and safety standards.

Apple iPod Nano 16GB Silver
Apple is the market leader when it comes to making MP3 players and the iPod Nano is its most popular flash memory player. With a huge 16GB of space - enough for up to 4,000 songs - its sleek design makes it a comprehensive and fashionable way to listen to your tunes on the move. And with Apple, you get a load of bizarre extras you never knew you needed, from being able to rotate the screen by turning the Nano on its side to shuffling your play list by giving it a good shake! The Nano also has a 'Genius' fu

Tu Leaf Stackable Mugs 4 Pack
This mug set would make a funky addition to any contemporary kitchen. A chrome-plated stand holds 4 porcelain mugs stacked neatly inside each other, making great use of space. The mugs are glazed in white, feature an attractive design and are dishwasher and microwave safe. Each mug is 9.5 cm high, diameter 8.5cm (approximately). The measurements below refer to the stand only.

Willow Tree Grandmother
Willow Tree is a beautiful range of figurines designed by Susan Lordi and each sculpture is produced with a particular sentiment in mind, 'Grandmother' symbolises familial love between a grandparent and grandchild, this ornament shows the special fondness that grandparents have for their younger family members. This attractive ornament is made of hand-finished resin.

Tu Rounded Square 12 Piece Dinnerware Set Black
A modern stoneware dinner set for four, containing four each of the following: dinner plates, generous side plates and bowls. This set is dishwasher and microwave safe.

BaByliss Travel Dryer
Products from industry leaders BaByliss are the choice of professionals. A powerful yet compact hairdryer, the BaByliss Travel Dryer is the perfect dryer for globetrotting travellers. It has 2 speed/heat settings, allowing you to use it at just the right temperature for your hair type, and folds up conveniently for space saving storage and packing. The dryer's 2000W motor delivers even heat to dry your hair quickly and efficiently. The universal voltage makes it ideal for international travel, while the r

Meccano Easy Box
The Meccano Easy Box set lets kids' imaginations run wild. Designed for young children, this construction set consists of 100 chunky, cheerfully coloured plastic sections that have a great soft feel to them and are 100% safe. Fun and educational, the set can be used to build 10 different models (assembly instructions included) and comes with a bright green storage tub to make tidy up time easy as pie. Why not try the Meccano Mechanical Box set for double the fun!

Tu Small Solid Oak Frame 4x6"
Treasure your memories and keep them on display in this Tu Small Solid Oak Frame. This small sized photo frame fits a 4 x 6 picture and is perfect for bedside, desk or mantelpiece, or it can be hung on the wall - all wall fixings are included.

Tu Enchanted Chandelier
This lovely three light chandelier-style fixture hangs from chain and takes three candle-style bulbs (up to 40W each). The surface is lightly antiqued to give it a classic feel and features cut glass hanging decorations to catch and reflect the light.

Sainsbury's Pocket Sprung Regular Mattress
Sainsbury's Pocket Sprung Regular Mattress is superbly upholstered with individual pocketed springs. Combined with luxurious fillings and extra deep quilting, this provides a high level of comfort with medium firm support. The mattress has handles and air ventilators in the mattress border. It will require turning from time to time, and please note that the divan base is not included. It is your responsibility to ensure that any products you order will fit into the room or place for which the product is

Samsung T220HD 22-Inch Monitor
The Samsung T220HD is a truly versatile, 22 inch widescreen monitor combining eye-catching design with cutting edge visual technology, incorporating a range of modern features that make it perfect for both your computing and multimedia needs. Its brightness is 300cd/m², contrast ratio is 10,000:1, and resolution is an HD-compatible 1680x1050. The monitor has clever, technologically advanced hidden speakers, providing great sound while the monitor stays sleek. The monitor has an array of connectors so you

Bosch TDA5620GB POWER II Steam Iron
The Bosch Power 2750W Steam Iron is among its top-of-the-range models and can be used either horizontally or vertically. Clean and durable, its anti-limescale system prevents build-up of calcification, it self-cleans and the no-drip system prevents water getting on the fabric if you iron before it's hot enough - although at 2750W, the Bosch Power will heat up super-fast. The specially treated, scratch-proof ceramic soleplate ensures durability and smooth gliding for creaseless performance, while the stea

York Diamond R301 Rower
Work out your whole body with this premium rower from York. Boasting a comfortable moulded seat with a smooth roller bearing action, you will be able to use both the conventional rower and also work your upper body. Pivoting footplates make for a natural rowing motion and the height of the footrest can be altered along with adjustable foot straps. Measuring 257 x 59 x 97cm, this rower can also be folded away for easy storage reducing it to just 123cm in length. With 8 fitness programmes to choose from,

6' Pool Table
The Plum Pool Table is ideal for a mid-sized games room or converted garage. At 6 foot (183cm) it is large enough for a serious game of recreational pool. The pool table has fixed legs for extra stability, a wooden surround, blue cloth, brass effect pockets and ball return function. It comes with a full set of pool balls and 2 cues for a fun game at home. The set also includes a frame, chalk, a set of rules and a cloth brush for keeping the felt surface in pristine condition. Suitable for anyone aged 6 ye

in-tune iPod Wall Charger
Running out of USB ports to power up your iPod? Unless you need it connected to your PC or Mac, there's no need to plug it into your computer just to recharge the battery - instead use the iSound iPod Wall Charger. The charger allows you to power your iPod from the mains and it is fitted with a UK plug that will fit any electrical outlet. Apple recommends that you fully discharge your iPod once a month.

Ross LCD Plasma Cleaner
Clean your television or computer screen with this specially designed cleaner. With a bottle of fluid and two washable micro fibre cloths provided, you can get your flat panel screen shining within a couple of squirts

Andrew Collinge Super Slim Digital Straightener
The Andrew Collinge Super Slim Digital Straightener works with the contours of your face for stunning salon results. It straightens and curls for a unique finish, reaches its top temperature of 230°C in just 30 seconds, and it can be used on dry hair for time saving styling. The straightener has an LCD digital display with variable temperature settings from 130 to 230°C for varying hair types (cooler for softer, finer hair; hotter for thicker, coarser hair). You can lock the straightener at your desired t

Lilbourne Regular Sofa Madras Leather Chocolate
This comfortable UK-made regular sofa has a sprung seat topped with a foam cushions, which ensures long-lasting comfort. The removable back cushions are hollow fibre filled, making this sofa a lovely place to read or watch TV. The arm rests roll out for a classic look and piping detail and low wooden feet give a smart finish. The leather is corrected and pigmented - see our Furniture Buying Guide for more details.

Tu 3 Tier Wall Mounted Frosted Glass Shelf
Short of storage space? This neat stylish 3-tier wall mounted glass shelf could give you all the extra shelf space that you need. It measures 40 x 64cm with a depth of 22cm and is ideal for even the smallest bathroom.

Ross Boosted TV Aerial
A clearer, stronger signal with improved sound and picture quality is available with this Amplified TV Aerial. With the ability to receive both analogue and digital signals, you will need to plug it into a digital box (such as Freeview) to cover the digital changeover that will turn off all traditional analogue signals covering all UK TV channels by 2013. The aerial can also be connected to DAB radios to receive additional digital radio stations.

Tu Butterfly Rug
This plush Tu Butterfly rug is a must have for any little princess's bedroom. In pink and lilac, and with its butterfly shape, it will delight youngsters and match just about any girlie design scheme from Barbie to Polly Pocket. In 100% acrylic, it has a soft pile that's luxury for little feet. At 65 x 65cm, this rug is perfect for the floor next to a bed. It is machine washable at 30°C.

Mega Brands Neo Shifters Duplicon
Duplicon, of the Neo Shifters, is a fearsome dominating infiltrator robot with the ability to change shape at will. This awesome action figure consists of 63 pieces - between building him, playing with him and discovering the story behind the Neo Shifters, kids will find hours of educational entertainment. Duplicon comes with an orbital multi launcher with 3 spearheads, the Staff of Skandar, a mighty weapon taller than Duplicon himself, and the axle spinner. The Neo Shifters' adventures are all featured i

Sainsbury's 8 Function Cycle Computer
An excellent entry level cycle computer with 8 functions, easily switchable, on an LCD screen. Affordable with solid performance, and easy to install. The computer simply clicks out of the handlebar mount when you're done. Functions included are current speed, average speed and maximum speed, clock time, trip distance, trip riding time, and a total distance odometer. The last useful function is an auto-start setting which will start up the computer and start measuring when it detects a wheel revolution. Th

Playmobil Take Along Pirate Treasure Island
Playmobil's Take Along sets are fantastic travelling playsets. They open out for hours of fun and can be secured shut to take with you, complete with a handy carrying handle. The Playmobil Take Along Pirates Treasure Island includes three Playmobil pirates and a glow in the dark skeleton. The skull-shaped cave is the perfect hiding place. There is a firing cannon and, in the rocks, a place to hide treasure, plus a floating row boat. Play, store away and carry along. The perfect toy for kids on the move! Fo

Draper SDS Hammer Drill 900W Set
This 900W SDS hammer drill mixes ergonomic design with good functionality. More powerful than cordless versions, this draws power from the mains with a 3m cord. It offers variable speed control. It comes with a range of useful features, such as a rotation stop for chiselling, and a variable depth rod so make sure all your drilling is the same. Being a more powerful drill, this one needs a chuck key to tighten bits into it. The second handle has 360 degrees of movement, allowing you to make it as comfortabl

Kids Camping Ready Bed Girls
If the kids complained about a rocky, uncomfortable floor on your last camping trip, or if you want to protect them for the back-destroying rigours of camping, this all-in-one camp bed, complete with sleeping bag, inflatable mattress and built-in pillow, could be the answer. Inflating in minutes (pump not included), the all-in-one bed has a removable, machine washable cover and comes in a travel bag. The ReadyBed measures 70 x 170cm and is made up of a PVC mattress, polyester linings and covers.