Much more than simply just another toy store, Early Learning Center UK toys are focused on safety, fun and education. Working with leaders in child learning and pyschology, Early Learning Center produce some of the most fun and creative toys that you can buy. When you shop online at Early Learning Center you're shopping with the most respected brand in its field, and the No.1. store of its kind in the UK.

Look at just a few of the great things you'll find in the Books & Learning section at Early Learning Center: LeapPad systems - Leapster - LeapFrog - PowerTouch - Learning Games - Counting, Spelling, Writing and Telling the Time - Magnetics - Childrens Books - Parenting books - Equipment for Spies and Explorers - Jolly Phonics - Vtech … amongst much else. You'll also find lots more to explore, with everything from animal puppets and construction kits to Winnie the Pooh, Magic Roundabout, Barney the dinosaur and others.

Early Learning Center Online also has a great selection of toys from "Thomas & Friends." There are accessories galore for your Thomas & Friends collection and there's even a lovely carry case for them to keep their favourite Thomas & Friends engines safe and sound. Shopping online at Early Learning Center is lots of fun - and you're sure to want to go back again and again!

All Early Learning Center toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of Early Learning Center toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with Early Learning Center in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout Early Learning Center website you'll discover a number of awards Early Learning Center toys have recently won, voted for by Right Start and Mother and Baby magazine, and Early Learning Center's commitment to providing safe, affordable, fun and educational toys is clear. Discover the Early Learning Center difference for yourself, at Early Learning Center website - you won't be disappointed.

For over 30 years, Early Learning Center has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! Early Learning Center's passion for learning through play and commitment to quality make Early Learning Center toys as relevant to today's children as those of 30 years ago.

Early Learning Center is much more than just another toy store, and at the Early Learning Center website you quickly discover what makes Early Learning Center different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes Early Learning Center stand out from all the rest. Whatever you decide to buy from Early Learning Center - you certainly won't be disappointed!

Dolls House Family - Ethnic, at The Early Learning Center
Granny, grandad, mum, dad and two children to potter around your dolls house

V.Smile Cars Game, at Early Learning Centre
Mc Queen is stranded in town on his way to the big race. When the town is damaged by a gang of tractors, he wants you to help his new friends put the town back together. Help McQueen re-build the town while learning lots of new skills like math, shapes and logic along the way!<br><br>This game is compatible with the VSmile Pocket and VSmile TV Learning Systems, available separately.

Snap & Style Flower Girl, at Early Learning Centre
The Flower Girl Fashion accessory is a outfit with basket accessory that willsnap onto all Snap and Style Friends Dolls both exisitng and new. The dress isdecorated with hydrographics and spray ops. The basket has a handle that will bevery easy to slide on the Snapand Style Friend's arm.

Blue CD Box, at ELC.co.uk
Super-stylish CD carry case for up to 12 CDs.

Wooden Magnetic Playcentre, at The Early Learning Centre
Wooden playcentre with magnetic chalkboard, magnetic letters, paper, chalks and eraser.

WWF Adopt A Wild Tiger, at The Early Learning Center
Give a gift that truly makes a difference. This 12-month adoption pack helps to protect the future of real wild tigers, making it the perfect present for an animal loving child. <br><br>The proud adoptive parent will receive quarterly updates on their tiger, one of just 350 left in Nepal. A tiger facts booklet and green tips leaflet will help develop an awareness of the environment and encourage respect for the natural world. <br><br>The pack also includes an adoption certificate, animal screensavers to download, greetings card and more.<br><br>Not forgetting an adorably soft tiger to cuddle – all the more loveable because of who he represents.<br><br>Soft toy approximately 28cm.

Tin case With Sealife, at The Early Learning Center
A variety of ocean creatures for underwater explorers in a handy storage tin.

Space Transpoppers, at The Early Learning Centre
Slot together the pieces to make space vehicles or a rocket. Move the bendy pieces for a great popping sound.

Thomas & Friends - Bertie The Bus, at Early Learning Center
Bertie's a happy bus, who is always pleased to collect his passengers.

Cars Shake & Go Doc, at ELC.co.uk
Extra cars to go with the Race Track. Just shake the car to start the engine.

Wooden World Tube Train, at ELC.co.uk
2 tube train carriages to take the city people to work.

Light And Sound Jack In The Box, at ELC.co.uk
Jack in the box plays 'Pop Goes the Weasel' as the teddy pops up!

Tower of Doom Play Tent, at The Early Learning Center
Enter the jaws of the tower of doom play tent to create exciting adventures. Great for playing warriors indoors or outside. W100 x D80 x H100 cm

Helmet, at The Early Learning Center
Use this helmet to protect little heads from bumps and bruises while skating.

That's Not My Penguin, at ELC.co.uk
Award winning series shortlisted for the British Book Industry Stora Enso Award for Design and Production. A new title in the groundbreaking ‘That’s not my…’ series.Combines bright, colourful illustrations with a variety of different textures to touch and feel on each page. Helps very young children develop important language and sensory skills. Series awarded ‘Best Buy’ by the readers of Prima Baby magazine.

Bathtime Baby Ducks, at Early Learning Centre
Splash time again, add these 4 colourful baby ducks to play with in your bath.

My First Talking Ted, at Early Learning Centre
A fun way to learn about parts of the body. Press his nose, hands, feet or tummy an he will sing about what you have just touched, 6 melodies to sing along to including ' this little piggy'.

TP Crazywavy Slide, at Early Learning Centre
Slide with chunky wave design. High side walls and wide chute body for safer descent. 2 built in handrails and 3 heavy duty steps with friction pattern for extra confidence. Self assembly.<BR><BR>Slide extension shown is available separately.<br><br><b>Delivery is FREE for this item.</b>

Light & Sound Funky Footprints, at The Early Learning Center
Follow the footprints to hear lots of silly sounds and see flashing lights. Count along the numbered steps. Jump and land on the final footprints to get cheers as a reward.<br><br>Requires 2 x AA batteries.

Motorbike, at ELC
Features racer-like styling with wide wheels for easy balance & easy grip handles help your toddler steer.

Dolls House Family - Ethnic, at The Early Learning Center
Granny, grandad, mum, dad and two children to potter around your dolls house

Picture Word Cards, at Early Learning Centre
This teaching activity contains 40 jigsaw cut cards designed so that only the correct words and pictures will fit together.

Thomas & Friends - Thomas The Tank Engine, at Early Learning Centre
Thomas is a cheeky chappy who's always getting into scrapes but also likes to be a 'Really Useful Engine'.

Police Accessory Set, at The Early Learning Centre
Pretend to be in the police with this accessory set that comes in its own handy storage case. Includes torch, handcuffs, police badge, belt, whistle, report pad and walkie talkie.

National Geographic Land And Sky Telescope, at Early Learning Centre
For kids with stars in their eyes and the moon in their sights. This great little telescope will bring their dreams into focus. It boasts a 30mm objective lens, allowing magnification of up to 30x. It can be hand held, pirate style or mounted on the handy table top tripod included for bedroom star-gazing. A great way in to the wonderful world of astronomy, or for simply spying on the cat next door.<br><br>Telescope length 38cm approx.<br>Height with stand 33cm approx.<br>

Wooden World Steam Engine, at ELC.co.uk
Cool Steam Engine with sounds. Batteries included.

A4 Paper Pad - White, at The Early Learning Centre
100 sheets of white A4 paper for all your artistic needs.

Tiger Cub, at Early Learning Center
Tiger cub.

Touch And Feel Family Lift Out Puzzle, at The Early Learning Center
Four piece puzzle featuring Dad, Mum, boy and girl.

TP Kingswood Green Pirate Boat, at Early Learning Center
Add fairground fun in your garden by attaching the pirate boat to your Kingswood play system. Boat has rope attachments to the Kingswood Double Swing arm, which must be bought in addition to the Low tower base unit in order to use the pirate boat. Accommodates up to 2 children, who can pull on the ropes to make the boat swing higher. Maximum weight: 40kg for a single user or 80kg for 2 users.

Why we like Early Learning Center, UK:

• Early Learning Center UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• Early Learning Center prices are always excellent, and Early Learning Center customer services are always happy to help!
• Early Learning Center has years of experience in its field - the Early Learning Center online shopping experience is testament to that.
• The Early Learning Center Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at Early Learning Center!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at Early Learning Center, it's a no-brainer!