\\- Banner Statistics -//

I bet your wondering what banner statistics are, aren't ya? Well they are a list of the following things:

Impressions
The number of times your banner has been viewed.
Click Throughs
The number of times your banner has been clicked on.
Click through ratio
The number of impressions necessary to generate one click.
Click through percentage
The percentage of impressions that generate a click through.
Start Date
The banner will not be rotated until this date has passed.
Redirect URL
When a user clicks on a banner, this is the URL they are sent to.
Image URL
This is the URL of the banner image.

Still kinda confused? I don't blame ya. Go here to see the statistics for the Gotta Be BSB Banner Exchange banner.