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Last Update December 5, 2001
BAC had evaluated SSRE’s website at www.stephenseitz.com
Our analysis was as follows:
After speaking with Mr. Seitz, he said he would like to see the following enhancements:
Website Mission
SSRE’s website is a business site with two primary objectives: conveying useful real estate information to potential and existing clients, while promoting Stephen and Charlene Seitz as realtors. This site needs to have a professional look, and be able to satisfy two audiences: those who are inexperienced with real estate transactions as well as people who are experienced with such transactions. On this site, users navigate through a menu interface to reach different sites regarding the real estate process, while promoting Stephen and Charlene Seitz as their realtor representatives.
Design and Layout
The site will be created using Microsoft FrontPage and enhanced with color graphics, in addition to different font sizes. The images that will be used on the website will be copied from Prudential Carrathers Real Estate, and the photos will be scanned in from personal pictures or taken from the multiple lists of homes on the web. Most of the content will be provided by SSRE, however some content will be developed by BAC and then discussed with SSRE before BAC converts to an electronic format.
The web pages will be designed to meet various technological characteristics such as what browser, what connection speeds, what content and information will keep users coming back. Each page will focus on a single topic, with similar menu layouts, and will be designed to maximize the amount of information while minimizing the size of the page.
Frames will be used in the design, consisting of a top header that will have the navigation at the bottom. Although the website will be designed for potential and existing clients, anyone who is familiar with using computer and the Internet can visit the site and will be able to navigate the site without any knowledge of real estate. The site will be developed to conform with 508 compliance guidelines.
Navigation
The overarching goal of the website is to be aesthetically pleasing to the viewer and easy to navigate, while providing potential clients with information on buying and selling real estate. Navigation will be consistent throughout SSRE's web site, by using hypertext links. For the user to be able to navigate through the site, appropriate task needs will be established. The site will be organized in a manner that is self-explanatory. All users need do to move through the site is click on links, which are underlined, to access a certain page. This site will be developed using the top-down approach. By clicking on links on the home page top border, users have the opportunity to navigate to the desired page.
In-Person Meeting/Information Gathering Interview Outline
Meeting Objectives
Agenda | Approximate Time |
Introduction | 2 minutes |
Background on Project | 4 minutes |
Overview of Interview | 1 minute |
Topics to be Covered | 2 minutes |
BAC, Inc. Questions | 10 minutes |
Summary of Major Points | 2 minutes |
Questions from Client | 5 minutes |
Closing | 1 minutes |
General observations
Unresolved Issues/Topics not covered:
Questions to the client, Stephen Seitz
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