I suggested bringing John McCain to your club, and I wasn’t stretching
the bounds of the possible. I had the pleasure to shake hands with Arizona’s
senior senator about five years ago when he visited my office, with less
than ten people there. He was making a strictly social call - so why wouldn’t
he visit a Toastmasters club? I think many politicians would enjoy visiting
a Toastmasters club, especially if he or she knew that your Vice President
of Public Relations had prepared flyers and press releases, ensuring lots
of guests. Celebrities LOVE publicity.
The celebrity guest meeting has many possibilities. If you belong to
a company club, why not invite your company president, CEO or VP of Human
Relations to give a guest speech? (You can be generous and promise no evaluations.)
Consider inviting the mayor of your city, a local author, or a firefighter
who saved a life.
Do you receive free meeting space? Be grateful. Honor the organization
that gives this donation. Present a plaque to the organization representative
and a chance to speak to your group. Give that speaker a standing ovation.
Why not do this every year?
I once held a very successful meeting by inviting Toastmaster Jeff Young,
1980 winner of the International Speech Contest. He told us
about his speech and his career following his big Toastmaster victory.
My club was filled - not an empty seat in the room!
Open House
If your club has a membership less than 20, you ought to hold an open
house meeting at least every six months. Carefully plan this event. Start
with a theme. Give the open house a special reason, and build everything
around that idea. For example, in the month of April, your
theme could be "Springtime Flowers." Ask the table topics master
to build questions around that subject. Perhaps
one speaker could craft a message with a floral concept. Buy a flower centerpiece
- and let your guests have a chance to take that home in a drawing. Give
everyone a package of seeds for their garden.
You’ll want someone to bring food - this is often the critical element
that ensures happy visitors.
Along with the theme planning, have the public relations officer lead
a committee of three other members to help get the message out! You’ll
want to have just as strong a PR campaign for the Open House as you do
for the meeting theme!
After the meeting continue to remind guests about the benefits
of the Toastmasters program. Follow up with signed cards - tell your guests
that they’re welcome to visit anytime. And of course - ask the guest to
join! Ask during the meeting ("Would you like to become a member?") and
after, if necessary.
Past Presidents Meeting
How many years has your club been around? If your club is at least ten
years old, why not invite all the past presidents you can find to attend
a special meeting to honor their leadership?
Without a doubt, your club has a very rich tradition and memories. Give
some of the past presidents a chance to give a speech. Let the past leaders
tell you about how Toastmasters has changed their lives. Your current members
will find this inspiring, and may be encouraged to become officers themselves.
Take pictures during your meeting, and send them to your newspaper.
Write a good press release, and your club may suddenly get inquiries about
membership. Your club’s leadership has contributed a great deal to build
your club. Give the past presidents a chance to shine again, even if they’ve
left your club. They’ll never stop recommending you -- if they know they’re
still appreciated.
Spouses / Special Friends Meeting